24 May 2019 | Shangrila Hotel
Indian Exhibition and events industry is on rise, therefore the right time and platform for you to make your visit at this Inaugural edition of India Event Technology Forum. A “show for shows” to bring out the advancements and challenges in the Indian exhibition and event industry. At IETF you will become current with the technology trends that are driving this industry come a long way, meet and learn from the thought provoking industry leaders at the networking grounds and education sessions.
Event Tech and the changing landscape of events industry
Catalysing Digital Transformation in the Indian Conference & Exhibition Industry: Vision 2020
This Session will bring together the top leaders across exhibitions industry in India to discuss how digital Transformation is reinventing this industry, What should decision makers do to go further and create digital ecosystems that encompass all the stakeholders in this business.
Amplifying the Power of Live Events
The Wedding Effect: How technology is changing the way we plan the Wedding and experience events
Spending on wedding is a new normal in India. But what is changing is, it is
getting more organised and professional, this session will bring together young Celebration makers on a single platform to share their insights on wedding industry technology trends and challenges.
How can BTL marketing be seamless with innovative tech integrations ?
Starting from scratch vs the turnaround..
Learnings from the leading Event organiser with Innovative event Formats. This session will discuss the key trends that are transforming the events and festival organiser ecosystem using technology.
How technology can drive attendee engagement in BTL events keeping experiential marketing at the heart- Opportunities and Best Practices for Brands to Grow Globally
Over the last few years, brands have begun to focus on BTL event campaigns to create engaging, branded content to drive the audience-brand relationship.
The latest technology trends in experiential marketing are taking forms in
many ways and reaching audiences wider than ever before, with the likes of
augmented reality and live streaming. With the digital and real world blurring,
this session will break down BTL marketing for today’s planners, as well as
show how they can use technology to make the transition from experience to experiential.